Mountain Dew Releases New Legend Flavor Only at Buffalo Wild Wings

By the Ami Ciccone

|

March 27, 2022

|

Food

PepsiCo

Mountain Dew doesn’t stop surprising its fans. The PepsiCo brand is coming out with another newbie – the Legend Flavor. It will be presented exclusively at Buffalo Wild Wings all over the nation.

Unique Twist On The Original Mountain Dew – Legend Flavor

rohaizadabu/Shutterstock

While Mountain Dew always creates exciting products, the March-May release is something else – it's wilder, bolder, and even more legendary, hence the Legend Flavor name. Made under PepsiCo, Mountain Dew Legend will appear only at Buffalo Wild Wings. In fact, you can already get your hands on the black-colored drink. The first official exclusive PepsiCo beverage at Buffalo Wild Wings should be a perfect match for chicken wings because it’s a unique twist of the original Mountain Dew flavor. The Legend Flavor mixes citrus with notes of blackberry and ginger! Some customers are still doubting the limited-time release. Why would this soda only appear at Buffalo Wild Wings?

Apart from clear marketing strategies, the Legend Flavor and spicy chicken wings are a perfect match! Both outstanding, they present a fitting mix for any fun sports game. When will it be out? Search for select locations of the fast-food restaurant chain to see if they serve the original beverage. For proper info, follow BWW and @MountainDew on Twitter and Instagram – these accounts post the announcements as soon as locations get their services of the MTN Dew Legend. Soon, by the middle of May 2022, every Buffalo Wild Wings spot should be equipped with the pitch-black exclusive. So, don’t hesitate and take the spot today – otherwise, faster fans can steal it right from your hands!

Apart From Buffalo Wild Wings…

PepsiCo

PepsiCo representatives are excited and passionate about the release of the new drink, too. They always hoped to come out with the best flavor for sports viewing foods. Finally, the company outdid itself! “Buffalo Wild Wings and MTN DEW both know a thing or two about passionate fan bases and how to take celebrations to the next level with great-tasting food and beverages,” Scott Finlow, chief marketing officer, PepsiCo Global Foodservice, said in a press release. “Together, our goal is to elevate the sports viewing and dining experience, with MTN DEW Legend serving as the ultimate wingman.” How did they score such a great relationship with Buffalo Wild Wings? Although it’s the first exclusive PepsiCo beverage at the chain, those two companies have already worked together before.

"We have a longstanding relationship with PepsiCo, and we are known for bringing fans unexpected bold flavors like the Doritos Spicy Sweet Chili Flavored Sauce," the chain's chief marketing officer, Rita Patel said. "We are thrilled to continue our collaboration for one-of-a-kind menu offerings." It shouldn’t be a surprise that both parties are overly excited. After all, Mountain Dew had released exclusive flavors before. For example, KFC had Lightning, Sam’s Club got granted with Berry Monsoon, Speedway received Cyclone, Bojangles had Southern Shock, Sheetz, and Kum & Go had Atomic Blue, Which Wich had Vibe, and, last but not least, Applebee’s had Dark Berry Bash.